The IT Exchange Group provides strategic marketing, expert meeting planning, and IT & new media services worldwide. We are dedicated professionals with the knowledge and expertise to plan and execute superior marketing plans to differentiate your product from the competition and increase sales. We specialize in planning and executing high-level conferences, conventions, tradeshows, user groups, technology advisory meetings and incentive programs to help drive new business and greater product awareness, and also offer IT & new media services to give your product a higher profile and sleeker look.
From the Blog
Sustainable Marketing
Sustainability is a concept that is back in fashion after decades of unsustainable excess. It is not a concept just for agriculture and energy, but for marketing strategy as well...
Why Create an Integrated Marketing Plan'
A couple posts ago I talked about creating an integrated marketing plan. I’m sure some of you thought it seemed like too much bother...
Demystifying Hotel Revenue Management
Have you recently sent out an RFP, and received limited or no response? Are you finding it more and more difficult to find the right hotel at the right price? Are hotels passing on your business without an explanation? If you answered yes to any of these questions, welcome to the club. Many meeting planners [...
